A few months after the release of the video for his Calvin Harris and Miguel collaboration “I Found You/Nilda’s Story,” benny blanco reconnects with Selena Gomez, J Balvin and Tainy for the visual in support of their recent single “I Can’t Get Enough.” Originally shared at the end of last month, “I Can’t Get Enough” debuted at #93 on the Billboard Hot 100 and continues to garner success for its creators. “I Can’t Get Enough” marks the first time all four of its particiupating collaborators have come together for one song, but benny blanco has worked with Selena Gomez on multiple occasions while J Balvin has worked with both Tainy and Gomez before. To bring the “I Can’t Get Enough” video to life, director Jake Schreier, executive producers Jackie Kelman Bisbee, Alex Fisch and a handful of other talented individuals were recruited.
“Everything kind of just fell into place,” benny blanco previously explained to Zane Lowe for Beats 1, breaking down how “I Can’t Get Enough” initially came into fruition. “This record was just one of those ones where it’s like, ‘Oh man, we should have Selena do this,’ and then it’s like, ‘Oh yeah, Selena’s down. Let’s do it’ And then, ‘Oh man, we should have Balvin do it.’ And then it’s like, ‘Oh, he’s in!’ … Tainy’s so good, he definitely pushes me creatively in the studio.”
You can take a look at benny blanco, Tainy, Selena Gomez and J Balvin’s new music video for “I Can’t Get Enough” above.